Focused client partnerships
Enough scale to build a serious institution. Limited enough to protect strategic attention, quality, and accountability.
About Maqtrix Marketing
We are building the marketing company
ambitious businesses wish existed.
Not another vendor for disconnected campaigns. Maqtrix brings strategy, creative, media, technology, sales thinking, and execution into one connected growth direction.
Surrey-basedBuilt for Canadian businessesSelective partnerships
Maqtrix / Assembly 01Building
One directionMStrategy owns the whole system
StrategyWhat must change
CreativeWhat the market remembers
MediaWhat earns attention
TechnologyWhat makes it work
OUTPUTA business customers understand, choose, and return to.
Why Maqtrix exists
Good businesses were buying more marketing.
But not building more growth.
The website came from one company. Ads came from another. Content, sales, software, and customer experience lived in separate rooms.
Each supplier could complete a task. Very few were responsible for whether the entire business became easier to understand, easier to choose, and more valuable over time.
That is the gap Maqtrix was built to close.
We begin with the commercial problem, connect the systems around it, and bring the right specialists into one roadmap.
The company we are building
20 businesses. 20 industries.
One uncompromising standard.
Our goal is not to become the agency with the most accounts. It is to become the growth partner behind a limited group of businesses determined to lead their category.
Selected business per market
Where practical, we avoid direct category conflicts so the thinking built for one partner does not strengthen its closest competitor.
Connected business systems
Positioning, brand, website, content, search, advertising, leads, sales, follow-up, experience, retention, and analytics.
Specialist capabilities
Maqtrix strategy, Eleven Media Productions, and Particle Development work from one commercial direction.
SS
CEO / Strategy LeadShervin Shaju
The founder
Creative instinct.
Commercial responsibility.
Shervin founded Maqtrix around a simple frustration: businesses were often paying for visible marketing activity without building the system that makes growth repeatable.
His role is to lead positioning, creative strategy, offer design, customer-acquisition architecture, and the decisions that connect marketing to sales, delivery, and long-term value.
“The work is not finished when it looks good. It is finished when the business becomes clearer, stronger, and more capable of growth.”
Curious how Shervin's role compares to a traditional executive hire? Read how Maqtrix delivers fractional CMO leadership in Vancouver →
The people behind the work
Different specialists.
One standard.
Maqtrix is being built by people with distinct disciplines who work from one strategy, one commercial direction, and one responsibility to the client.
SSStrategy
Founder & Creative Strategy Lead
Shervin Shaju
Leads positioning, creative direction, offer design, and the V12 architecture connecting marketing with business growth.
LinkedInAWeb
CPO
Adhithya
Builds websites, landing pages, and technical experiences that turn strategic thinking into clear customer journeys.
LinkedInSocial Media Manager
Gurleen Kaur
Translates brand strategy into consistent social communication, publishing, and audience engagement.
LinkedInJKTechnology
CTO
Junaid Muhammad Khan
Supports product thinking and technical direction where software, automation, and business growth need to work together.
LinkedInThe team is still being built
Exceptional at one discipline? Bring it to the engine.
We are creating a focused specialist team for 20 ambitious businesses—not a room full of generalists.
One roadmap. Specialist execution.
Built together.
Not handed between vendors.
The client sees one growth direction while each specialist team focuses deeply on its craft.
01
Maqtrix.
Strategy & growth architecture
Business diagnosis, positioning, brand direction, offers, acquisition systems, sales journeys, retention, analytics, and overall accountability.
02
Eleven Media Productions
Creative & production studio partner
Commercials, photography, video, campaign assets, founder content, and production built around the strategy—not separate from it.
03
Particle Development
Technology & development partner
Websites, platforms, applications, integrations, automation, and software when technology is required to deliver the growth system.
How we work
High standards.
No spectators.
The culture we are building is designed for people who want responsibility, clear thinking, and work they can be proud to put their name on.
Think before producing.
We diagnose the real constraint before creating another campaign, page, video, or deliverable.
Own the outcome.
We do not hide behind activity. We ask whether the work improved the business decision it was meant to influence.
Make complexity clear.
Strong thinking should reduce cognitive load for clients, customers, and the team—not add more noise.
Respect the craft.
Strategy, design, copy, production, performance, development, and operations each deserve focused specialists.
Say what is true.
We communicate uncertainty, challenge weak assumptions, and never manufacture proof or promise outcomes we cannot control.
Improve the system.
Every project should leave behind a better process, stronger knowledge, and a higher standard for the next build.
Join the build
Help us build
the engine.
Maqtrix is building toward a specialist team capable of serving 20 ambitious businesses with uncommon depth and ownership.
We want to hear from people who care about craft, business results, direct feedback, and becoming exceptional at one discipline.
Strategy & client leadershipBrand, design & copyVideo & productionPaid media & SEOWeb, product & automationOperations, sales & finance
Open talent call
Not every discipline is an immediate vacancy. Strong profiles may be considered for full-time, contract, freelance, or future opportunities.
For ambitious businesses
Meet the people.
Then inspect the system.
Explore V12 to see how Maqtrix connects marketing, sales, customer experience, technology, and growth into one partnership.