Measurement health review
Review GA4, Google Tag Manager and Search Console for one website, including the main enquiry or purchase event.
Measurement · Surrey & Metro Vancouver
Analytics & marketing direction
Bring your marketing numbers into one practical review. We help you see what changed, what the data can support and which action deserves attention next.
Your investment
CAD $799 / month
Built around a clear scope
Know which numbers deserve a decision.
For a small business already running marketing but lacking a reliable monthly decision routine. Best when analytics and business outcomes can be connected to a responsible team member.
One focused scorecard
A simple dashboard or report using up to three supported data sources and the measures tied to your current goal.
Monthly analysis
Explain channel and conversion trends, tracking gaps and the limits of attribution without treating every chart as a business result.
One direction session
A 60-minute monthly review to choose priorities, owners and the next tests.
Small measurement fixes
Up to two hours per month of routine tag or report maintenance in the agreed setup.
How we work
A clear path from brief to delivery.
Define a real outcome
Separate impressions and clicks from qualified enquiries, customers and retained revenue.
Check before interpreting
Review freshness, duplicates and event definitions before drawing conclusions from the numbers.
Turn the review into action
Choose a small number of decisions, record the assumptions and compare the result at the next review.
Connect numbers to decisions.
- 01Business question
- 02Reliable measure
- 03Useful finding
- 04Next decision
What it could look like
A practical business example.
A SaaS campaign may have a low cost per trial but weak activation. A local services campaign may generate calls outside the service area. The useful decision is to improve targeting, onboarding or qualification—not to celebrate the cheapest top-of-funnel number.
Illustrative scenario, not a client result or forecast.
What success means
Look for useful outcomes.
You receive a clearer view and an accountable next-step list. We report attribution limits and data gaps openly. This plan provides focused analysis and direction; the broader V12 partnership adds ongoing leadership and execution across the whole marketing system.
Price and boundaries
CAD $799 per month
One website, up to three supported sources and the stated maintenance time. Data warehouses, custom engineering, paid connectors, media management and full fractional-CMO leadership are separate.
Prices are in Canadian dollars, before applicable taxes. Extra work and third-party costs require an agreed scope. Individual-service prices are separate from V12 introductory offers.
Start with the right fit.
Tell us what you want to improve and what is already in place. We will confirm whether this scope fits before you commit.
Start a conversation →Questions before you start
Know what you are choosing.
Is this a full fractional CMO service?
No. It is a focused monthly measurement and direction plan. V12 provides wider leadership and execution capacity.
Can you guarantee perfect attribution?
No. Consent, platforms, devices and missing offline data create limits. We make those limits visible and use multiple useful signals.
How do we get started?
Tell us your goal, current website and preferred service. We confirm fit, access, scope and a start date before work begins. Taxes and any separately approved third-party costs are additional.
How this fits into V12
Explore the connected systems behind this service: Fractional CMO.
Read how the V12 framework works to see how we choose priorities across your business.